Privacy Policy

This privacy policy explains how Abavus Ltd uses personal information collected from you when you use this website. It applies only to data collected via our website for marketing and informational purposes. It does not apply to personal data processed by our My Council Services system in the course of delivering services to our clients, which is managed under a separate data processing agreement with each customer.

Topics covered:

  • What information do we collect about you?
  • How do we use your personal information?
  • What is our legal basis for processing your data?
  • How long do we retain your data?
  • Your data protection rights
  • Marketing preferences
  • Cookies and website usage data
  • Data sharing and international transfers
  • Other websites
  • Data security
  • Changes to our privacy policy
  • How to contact us

What information do we collect about you?

We collect personal information when you request a product demonstration, register for webinars or events, sign up to our newsletter, download resources from our website, contact us via forms, email or phone, or complete customer surveys or submit feedback. We also collect standard website usage information via cookies.

How do we use your personal information?

We use your data to respond to your requests and enquiries, send product of service information you have requested, manage your account or registration (if applicable), deliver marketing communications (if you have opted in), analyse website behaviour to improve usability and performance, and to maintain a record of your communication preferences. We do not sell, rent, or share your personal data with third-party marketing companies.

What is our legal basis for processing your data?

Under UK GDPR, we rely on the following legal bases to process your personal data

  • Consent: When you voluntarily provide data for marketing purposes or opt in to newsletters.
  • Contract: Where we need to process your information to fulfil a request or provide a service you have signed up for.
  • Legitimate interests: For general business communication, web analytics, and service improvement, unless these are overwrittten by your data protection rights.

How long do we retain your data?

We retain your personal data only as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law. Data is regularly reviewed and securely deleted or anonymised when no longer needed.

Your data protection rights

Under data protection law, you have the following rights:

  • To request access to the personal data we hold about you
  • To request correction of inaccurate or incomplete data
  • To request erasure of your data (“right to be forgotten”)
  • To restrict processing in certain circumstances
  • To object to the processing of your data
  • To request data portability to another service provider
  • To withdraw your consent at any time (where processing is based on consent)

If you would like to exercise any of these rights, please email us at info@abavus.co.uk. If you are dissatisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office: https://ico.org.uk

Marketing preferences

If you have opted in to receive marketing communications, we may send you information about our products and services. You can opt out at any time by emailing unsubscribe@abavus.co.uk or by contacting us directly via info@abavus.co.uk. We maintain an opt-out (suppression) list to ensure your preferences are respected and centrally managed

Cookies and website usage data

We use cookies to understand how visitors use our website, and to improve functionality and navigation. Cookies are small text files placed on your computer. You can disable cookies via your browser settings, but doing so may affect website functionality. For more information, visit https://www.aboutcookies.org or https://allaboutcookies.org

Data sharing and international transfers

All personal data we collect via the website is processed by our staff in the UK. For IT hosting and maintenance purposes, your data may be stored on servers located in the UK or within the European Economic Area (EEA). If we ever transfer data outside the UK/EEA, we ensure adequate safeguards are in place, such as Standard Contractual Clauses approved by the UK Information Commissioner’s Office. We do not share your personal data with third parties unless legally required to do so.

Other websites

Our website may contain links to external websites. This privacy policy only applies to our website, so if you follow a link to another site, you should review their own privacy policy.

Data security

We are committed to protecting your personal data and take appropriate security measures to prevent its loss, misuse, or unauthorised access. These measures include encrypted data transfers, secure servers, access control policies, and staff training on data protection practices. We have an internal Data Protection regime in place to ensure the secure and lawful handling of all data we process.

Children’s data

Our website and services are not intended for individuals under the age of 13. We do not knowingly collect personal data from children.

Changes to our privacy policy

We keep our privacy policy under regular review and will post any updates on this page. This version was lasted updated on 01 July 2025.

How to contact us

To ask questions about this policy, your personal data, or to exercise your rights, please contact us via info@abavus.co.uk. Our Data Protection Officer is Darren Bird. Our registered office is 7-8 The Shrubberies, South Woodford, London, E18 1BD.